Recently I discovered a traffic source that can send thousands of visitors to your site for a penny each.
It’s from a site called ClixSense. And that’s an affiliate link, because I highly recommend this service.
Penny traffic is known for being POOR QUALITY and can kill a conversion rate. But because it’s so cheap it can still be profitable.
For $12 (which included a $2 processing fee) I sent around 1000 visitors to a squeeze page. The squeeze page wasn’t too polished, although it did contain 6 of the 7 traits of a successful squeeze.
Even with a mediocre squeeze page I got 28 opt-ins. That’s 43 cents per targeted lead.
If you have a $100 product that converts at 1%, then each visitor is worth $1. If it only costs you 43 cents to get a visitor, then you’re profiting 57 cents per visitor.
If I add the 7th element of a successful squeeze page and polish it up a bit, I believe I could easily double the squeeze page’s conversion rate. That’d bring the cost per targeted lead to 20-some cents. Very nice!
I highly recommend giving ClixSense at least one shot. I ran my ad 3 times and noticed the subsequent visitor-buys got me repeat visitors that didn’t convert. In future tests I’ll be looking for a way to avoid this repeat traffic and I’ll share my results.
And a hint on setting up your campaign.
ClixSense allows you to narrow down the traffic you’ll receive in to a smaller demographic.
If your market’s customer base is heavily female or male, then make sure your ad only is displayed to that gender.
You can choose to only display your ad to premium members, meaning people who have paid money, and that’s a very good idea.
And you can also restrict the ad to English speaking countries, which can help for obvious reasons.
Give it a try and let me know how it works for you.