Business Tips ← Copywriting Dean ← Page 5

Rumors Of My Computer’s Death Are Spot On 5

Mar

17

2010

Unbelievable. Suddenly with no warning, my computer decided not to turn on last weekend. Oh, it turns on for few seconds I suppose. Just long enough to give me hope. But nothing ever appears on the screen before the power shuts off, then on, then off, then on in a never ending loop. Seems to ...

My Biggest Email Mistake 2

Mar

9

2010

Probably one of my largest online business mistakes is trusting my web host to provide reliable email services. At one time, I used PHPMail to deliver copywriting applications to my inbox. And only after a long period without receiving an application did I discover that my web host turned off PHPMail without telling me. Thanks! ...

How Traffic Sources Affect Conversions 5

Mar

3

2010

Recently I’ve seen a few copywriters guarantee a specific conversion rate, without knowing ANYTHING about the project in advance. Hmm… To me this shows the copywriter is a novice. It’s just impossible to do. Look what the famous copywriter, Bob Bly had to say about it… “4-Do not promise your copy will generate a specific ...

Climbing Up The Search Engines 4

Feb

26

2010

One purpose of buying the domain “CopywritingDean.com” was that it’d be easier to rank in the top 10 for the term “Copywriting.” I’d reached the 2nd page of Google results for “copywriting” with Stephensblog.com, but I wanted to leave that domain for a number of reasons I won’t go into here. Well a month or ...

How To Find A Quality Domain Name For Your Site. 16

Feb

16

2010

Just about any money-makin’ plan you might pick online requires that you start a web site. And if you’re like me, you’re starting new sites all the time. So I wanted to share with you how I, as a copywriter, find the perfect domain name. Pretty much every word in the dictionary is taken. There ...

3 Quick Ways To Judge Your New Product Idea 4

Feb

11

2010

Raise your hand if you’ve ever come up with a product that was a dud… People who are just beginning their business pursuits often forget to check if there’s a market for their “hot idea” before they create the product. This can lead to a waste of time, energy and a lot of money. While ...

Ballooning Squeeze Page Conversions With Winning Audio Scripts 4

Feb

9

2010

Step 3 of 7 Steps To A Successful Squeeze Page is adding an animated video that starts automatically. You can create this at SitePal, but you need to write your own audio script. What should your audio script say? I’ll be testing different strategies in the future, but this script helped balloon the conversion rate ...

Building A Copywriting Swipe File 6

Feb

5

2010

Many copywriters advise that you keep a swipe file. Meaning that you keep a collection of high quality advertisements to study and get ideas from when writing your own copy. There are ways to collect an awesome set of offline advertisments… and one way is to BUY products from successful offline mailers. But frankly I’ve ...

A VERY Telling Conversion Story On Twitter 5

Feb

4

2010

Some traffic sources convert better than others. You might get a 10% conversion rate from JV partner traffic and 1% from banner ad traffic. That’s normal, but… …Recently I made an interesting discovery about two wildly different conversion rates from the SAME source, Twitter. I’ve been experimenting with a Twitter traffic system with some success. ...

Clixsense – Penny Traffic That Converts 5

Feb

2

2010

Recently I discovered a traffic source that can send thousands of visitors to your site for a penny each. It’s from a site called ClixSense. And that’s an affiliate link, because I highly recommend this service. Penny traffic is known for being POOR QUALITY and can kill a conversion rate. But because it’s so cheap ...