Copywriting Tips ← Copywriting Dean ← Page 2

Business Tips For Empty Restaurants 2

Feb

16

2011

Let’s see if you’ve ever made this business mistake. A little more than a year ago I decided to try a Thai restaurant with a friend. We chose the place based on a recommendation. But quickly thought we may have the wrong restaurant. The parking lot was empty on a Friday night. Not good for ...

Happy Hour 2/11/11

Feb

11

2011

I’m ready for an amazing weekend. It’s been a fantastic, productive week. And I gotta thank you for that. We had a successful contest. New commenters are coming out of the wood work. Sold a couple domain names. The twitter conversations are great. The strategy sessions are beginning. Congratulations – we’re accomplishing big things here. ...

Successful Entrepreneur Traits 4

Feb

8

2011

When I was 17 I called my state and asked if I was too young to get a business license. They said I was old enough, I got my first business license for “Hungry Dinosaur Creations” and started making some extra cash. Another successful entrepreneur trait? You bet. We often start young. In fact, at ...

Tabitha’s Salon Takeover And Kitchen Nightmares 4

Feb

3

2011

Let’s just start with this. I’m not a big fan of watching a ton of television. And lately I’ve been enjoying reading “The Four Hour Body,” “1491” and “End The Fed.” But there are a few good TV shows that I’ve noticed lately. I mentioned a few posts back that I just watched my first ...

The 2nd Best Personal Productivity Cheat 3

Jan

26

2011

To understand the 2nd best personal productivity cheat, you have to understand the first one. And yes, I realize that highlighting the 2nd productivity cheat first seems wrong. But you’ll understand in a moment. The best personal productivity cheat is to measure. Measure your productivity and compare it against the different cheats you implement. Measure ...

Selling Without The Selling 2

Jan

17

2011

I watched The Apprentice this year for the first time and was amazed at how most of these “geniuses” lack selling skills. Steuart Martens in particular, a struggling entrepreneur was trying to sell ice cream by pointing a finger at people walking through a park and shouting, “Hey you! I know you want to buy ...

Copywriter Explodes His Business… None Injured 3

Nov

18

2010

What I’m about to share will make other copywriters grin. It involves a topic every copywriter experiences. But first, let me share a story. Last Monday I changed the PHP code on my application form. You know, the form people fill out when they wish to hire me. It was a small change, so I ...

Copywriting Proof: Beyond Testimonials 3

Nov

11

2010

When legendary ad man Claude Hopkins applied to work for Swift & Company behind 105 other applicants, he knew he needed to make an impression. He immediately asked other Chicago ad men to personally write Swift & Co and let them know what they thought of Claude Hopkins. That’s social proof, and much like you’d ...

My #1 Tip For Instantly Boosting Conversion Rates

Nov

3

2010

Want my #1 tip for instantly boosting conversion rates? I gave it to Ryan Healy a couple of years back, and I’ll give it to you in just a moment. I was reminded of the #1 conversion boosting tip when I read this on Terry Dean’s blog… “Any experienced marketer can tell you that it’s ...

Happy Hour Friday 10/29/10 2

Oct

29

2010

Great Google Buzz Follow Joseph Ratliff continues to be one of my favorite Google Buzz follows. And he seems to be specializing in Google Buzz over other social media spaces, so I suspect he’ll be able to teach us all some tips about Google Buzz. Follow him! “Nailed-It” Blog Post 40 Key Emotional Drivers by ...