Before I write copy, I send all of my clients a questionnaire. The questions I ask are based on 5 years of experience writing copy for clients.
The posts below reveal the questions I ask and why:
My Copywriting Questionnaire, Question #1
My Copywriting Questionnaire, Questions #2 And #3
My Copywriting Questionnaire, Questions #4, #5 and #6
My Copywriting Questionnaire, Question #7
My Copywriting Questionnaire, Question #8